Salesforce MCAE-Con-201 Actual Tests : Salesforce Certified Marketing Cloud Account Engagement Consultant

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Salesforce MCAE-Con-201 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions:

Question 1

Upon provisioning Marketing Cloud Account Engagement, LenoxSoft's Salesforce administrator identifies that a new user, B2BMA Integration, is created. What would be the explanation for this new user?

A. B2BMA Integration is an automatically provisioned user that creates Engagement History objects in Salesforce.
B. B2BMA Integration is an automatically provisioned user that connects to Salesforce to sync data.
C. B2BMA Integration is an automatically provisioned user that sends data to Einstein Analytics for B2B Marketing.
D. B2BMA Integration is an automatically provisioned user that enables user sync from Salesforce to Marketing Cloud Account Engagement.

Question 2

A marketing user wants an automated way to notify the assigned user whenever a prospect submits a specific form. However, this form has been active for six months so they want to make sure notifications will only go out for prospects that submit the form moving forward.
What should be created to notify the assigned user?

A. Automation rule based on the form submission
B. Completion action on the form submission
C. Segmentation rule based on the form submission
D. Dynamic list based on the form submission

Question 3

What is important to remember when creating custom prospect fields in Marketing Cloud Account Engagement? [Choose one answer]

A. The matching field in Salesforce must have the exactly the same name on the lead and contact object in order for Marketing Cloud Account Engagement to synch to both objects.
B. You can only create 50 custom fields in Marketing Cloud Account Engagement.
C. Marketing Cloud Account Engagement cannot sync with multi picklist in Salesforce
D. Marketing Cloud Account Engagement cannot sync with formula fields in Salesforce

Question 4

How long can it take for Custom Object in Marketing Cloud Account Engagement to sync with Salesforce

A. 4 hours
B. 2 minutes, because that's the frequency of Marketing Cloud Account Engagement looking for changes in Salesforce
C. 1 hour
D. 10 minutes

Question 5

LenoxSoft has a Marketing Cloud Account Engagement form on their website that adds prospects to their monthly newsletter list upon completion. Recently, they have noticed some of the prospects on this list have invalid email addresses.
What method should be used to only add valid email addresses to their list moving forward?

A. Send an autoresponder to prospects who complete the form with a link to click to confirm opt-in status.
B. Use the list to send a permission pass email and remove all hard bounces.
C. Edit the completion action on the form to only add to the list if the email address is valid.
D. Allow the assigned sales rep to call prospects upon form submission to confirm their email address.

Solutions: