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Salesforce Marketing-Cloud-Account-Engagement-Specialist Actual Tests : Salesforce Marketing Cloud Account Engagement Specialist

Marketing-Cloud-Account-Engagement-Specialist actual test
  • Exam Code: Marketing-Cloud-Account-Engagement-Specialist
  • Exam Name: Salesforce Marketing Cloud Account Engagement Specialist
  • Updated: Jun 01, 2026
  • Q & A: 298 Questions and Answers
  • PDF Demo
  • PC Test Engine
  • Online Test Engine
  • Total Price: $59.99  

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Salesforce Marketing-Cloud-Account-Engagement-Specialist Exam Syllabus Topics:

TopicDetails
Topic 1
  • Lead Management:This section of the exam measures skills of a Lead Generation Specialist and evaluates knowledge of automation and segmentation tools used in managing leads. Topics include automation rules, dynamic and static lists, completion actions, segmentation rules, and page actions. It also involves understanding scoring and grading models and how they contribute to lead qualification. Custom redirects and their use in tracking engagement are also part of this domain.
Topic 2
  • Administration:This section of the exam measures the skills of a Salesforce Administrator and focuses on essential administrative tasks within Account Engagement. It includes creating, editing, and mapping fields, and understanding how data flows between Account Engagement and Salesforce. Additionally, it covers the functions of the Account Engagement Recycle Bin and its role in managing deleted records efficiently.
Topic 3
  • Engagement Studio:This section of the exam measures skills of a Marketing Automation Specialist and covers how to build and manage automated marketing programs. Candidates need to distinguish between the various components that make up an engagement program and understand the process for updating a program, including how to modify its assets effectively.

Reference: https://trailheadacademy.salesforce.com/certificate/exam-engagement-specialist---MC-201

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